Velocity by AiCoaches · Results delivery with Claude
For the CTO / Chief AI Officer
The tools are deployed. The usage curve flattened in week three. And every proof point you have is a story.
With Velocity, teams learn Claude by doing their real work with it. Every completed activity mints a reusable skill into their own Claude, on a cadence. Built on Untangling AI (Wiley, USA Today bestseller).
Experience it · put on your headphones
Watch Anita run the presentation, in her own voice.
Six real slides, narrated live by Anita in the exact voice your team hears every day. Tap the slide to play. Headphones on, so the room doesn't talk over her.
Audio only leaves your device if you share it. No mic, no login.
The opportunity with AI is real.
The execution is the issue.
Velocity is the solution.
Why training fails to deliver
You already know the pattern. You have paid for it.
It decays. Within 24 hours, roughly 70% of training content is forgotten. Within a week, 90%. The forgetting curve does not care how good the workshop was.
Knowledge retention over time
Traditional trainingWith Velocity reinforcementIllustrative: design preview, sample data
It never transfers. The course happens in a classroom or a browser tab. The work happens somewhere else. Nothing bridges the two, so nothing changes on the job.
Velocity's answer: the training happens INSIDE the work. Anita coaches by voice while the real task runs in Claude.Real product · live account It is never measured. Completion rates and satisfaction scores are attendance data, not results data. Nobody can put a dollar figure in front of the CFO.
Velocity's answer: forecast vs actual, in dollars, per person. This is a real account, on or above pace at $4,250 of a $2,329 target.Real product · live account It is generic. The same deck for the analyst and the account director. Relevance is the price of scale, and relevance is what makes learning stick.
Velocity's answer: Discovery watches your own work, you review every frame before anything leaves the machine, and the task becomes a personal skill.Real product · live account
That is not a failure of your people or your content. It is a failure of design.
The theory is published. This is it running.
Matt Kesby wrote the method in Untangling AI (Wiley, USA Today bestseller). Chapter 4 defines Value Impact: the dollar value of a process before AI, minus the dollar value after. Chapter 2 argues for amplified intelligence, humans and AI in a loop, over artificial intelligence replacing either one.
Velocity is those two chapters compiled into working software. Every claim below is a mechanism you can inspect, not a slogan.
Value Impact, with the math
Value Impact = (Current Time × Cost × Frequency)
− (Future Time × Cost × Frequency)
That is the book's formula, verbatim. Here it is cashed into dollars, on inputs you can argue with:
Worked example · one recurring report
- Time today
- 6.0 hours
- Time with the minted skill
- 45 minutes
- Loaded rate
- $45 / hour
- Value Impact per run
- $236.25
- Run monthly, per person / year
- $2,835
- Across a 40-person function
- $113,400 / year
One task. One skill. Receipted.
The same formula also says no to a 7-minute task done once a quarter at $45 an hour. That is worth $20.88 a year, and the book calls it what it is: NOT a business case for AI use.
Not every idea is a winner, and a system that can say no to its own use cases is a system whose yes you can trust.
In Velocity the formula is not a slide, it is a ledger. Practice runs on sample data are tagged and excluded from the real total. Self-adjusted estimates are bounded and flagged. Forecasts stay forecasts until real runs land.
The ledger underneath it is built to survive an audit, because I intend for it to be audited.
To the CTO / CAIO
You own the rollout. The licenses are live, the town hall went well, and usage still sits with the same early adopters. When the CEO asks what the spend produced, you have screenshots and anecdotes, not a number.
Tools do not compound. Skills do.
You walk away with a per-person ledger of minted skills and Value Impact receipts, arithmetic you can put in front of the board.
Already running Claude? Good. Start there.
If your teams already use Anthropic's Claude or Cowork, with or without Skills, Velocity is the missing layer between the tool and the P&L. A CoWork activity is Velocity's guided work-along: a real task from that person's real role, done with Claude, coached step by step.
Here is the mechanic that changes the economics: every CoWork activity a person completes mints a skill. The skill is reusable: it syncs into that person's own Claude within about a minute and runs again every time the work comes back. And the skill carries its own ledger: every run records Value Impact against the formula above.
That is how you get objective ROI data, as individuals demonstrate, with their own receipts, that they can 3x, 5x, 10x their results delivery.
Amplified Intelligence, in person
“Amplified intelligence, not artificial intelligence.”
Velocity's delivery model is human-led cohorts with live sessions, supported by daily upskilling with a personalized daily guide. Her name is Anita. While a person works through a CoWork activity, Anita coaches them in a full one-on-one, real-time voice conversation: what to do, where to click, what good looks like, in any of 13 languages.
Not a chatbot in a help widget. A coach with a voice, an agenda, and your real task open on the desk.
You heard her at the top of this page. That is the same voice that coaches every person on your team, every day.
The programs: Upskill, Accelerate, Outpace
This is what a team's four weeks actually look like. Live sessions are human-led. Every daily activity is role-specific, coached by Anita, and mints into the ledger.
ACCELERATE
4 weeks · 1 activity a day
Week 1
Week 2
Week 3
Week 4
A 90-minute kickoff, a role-specific daily rhythm, live accountability sessions, and a final evaluation where the team reports out its results. Four weeks from day one to the evaluation ceremony, with the ledger on the screen.
OUTPACE
The step-up · 2 activities a day
Week 1
Week 2
Week 3
Week 4
Same shape, double the cadence: two activities a day, extra CoWork sessions midweek, a Discovery day that turns your own tasks into new skills, accountability every week, and the evaluate ceremony to close.
Sessions run on Google Meet, or the meeting platform you already have. Velocity syncs the deck slide by slide and never touches your video.
The enterprise path
For an organization, we run the Enterprise Implementation Suite. Five steps, in order:
- 1
Model your organization. Teams, roles, and processes, built in Velocity by us. No accounts are created. Not one email is sent to your staff.
- 2
Forecast Value Impact. The formula above, applied across the model. You see the dollar forecast before you commit to anything.
- 3
Allocate skills and cohorts. Which teams run which programs, in which order, against which forecast rows.
- 4
Run a 30-day pilot. Led by Certified AiCoaches from AiCoaches.com. A small real team, real work, real receipts. The pilot's ledger is the business case.
- 5
Mirror the dashboard. You get a read-only view of everything we see. Same numbers, same time, no filter.
Velocity Discovery feeds the model with reality instead of workshop guesses: a desktop app that finds the tasks people actually complete that can be turned into sprints, and the sprints are custom-created for the individuals doing them.
Coming soon: the Velocity Browser. Deterministic, browser-controlled workflow execution with human-in-the-loop capability, delivering the same Value Impact metrics. It is not built yet, and we will not pretend otherwise.
The next step
Matt Kesby
Author, Untangling AI (Wiley) · USA Today bestseller
If you have ever struggled to communicate the ROI of upskilling, and the ROI of AI usage, this is the answer for both.
Bring your rollout numbers to a 45-minute working session with Matt and leave with a per-team plan for turning usage into receipts.
Booking takes one minute. The email you enter is used to hold your slot and send the invite. No list, no sequence, no one from our team will reach out.
Not ready for a meeting? Connect on LinkedInPrefer email? Write to me: matt@aicoaches.com. It is actually me.